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May 1st Weekly News Summary: We Keep Up With The News So You Don't Have To

April 30, 2020

As we all continue to learn what our “new normal” is and get accustomed to it, there are hundreds of news articles coming out each week and it’s hard to keep up. To help simplify things, we’ll be featuring some of the top news stories every week relating to our industry, and summarizing them for you. We hope this will help you to keep up with the news and how it relates to you.

5 ways to keep employees from burning out during the pandemic

Are your employees having a hard time working from home during the pandemic? Marketing leaders share tips on helping their co-workers cope in this Adweek article.

Read more from Adweek here: https://www.adweek.com/agencies/5-ways-to-keep-employees-from-burning-out-during-the-pandemic/

The human connection: 4 ways to humanize customer engagement

When it comes to customer engagement, the best brand experiences are always going to be personal, relevant and timely. For many companies, achieving that goal can be very challenging if their technology and strategy haven’t kept pace.

Read more about from Ad Age here: https://adage.com/article/braze/how-support-smart-customer-engagement-fast-changing-world/2252551

Google reports slowest revenue growth in 5 years as pandemic hits advertising

Americans are using Google more than ever, as the coronavirus pandemic drives most activities online. However, Google's parent company, Alphabet, reported its weakest revenue growth in nearly five years in the first quarter as the pandemic-spurred recession infected its advertising sales.

Read more from CBS news here: https://www.cbsnews.com/news/alphabet-google-earnings-call-q1-results-today-2020-04-28/