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Leadership

Leadership
Andrew Zucker
VP and General Manager, MBuy

With 30+ years of traditional and digital media experience, from Account Management to Business Operations; Andrew leads the MBuy team with a customer/client first approach and always focused on delivering value. From Hyper-local to Print, Broadcast, and of course Digital - Andrew brings his experience, curiosity and strategic thinking to your business. All marketing challenges welcome! Most recently he had spent 5 years at the pet specialty retail chain, PetSmart; having built the in-house digital agency and digital shopper marketing division driving foot traffic and conversations in-store and online. He has first-hand knowledge with Data Targeting, led the team that built a first party DMP and stood up the full suite of ad-serving platforms and brought innovations in mobile advertising to their clients. His experience ranges across all major categories, working with CPG, Travel, Retail, DTC, E-Commerce, Finance, Real Estate, Health Care, Technology, Communications and Automotive. Andrew lives in New York, with his wife, 3 children, Randall (Shih Tzu) and Sid ( Russian Blue mix.)