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As the uncertainty of COVID-19 sweeps the globe, that apprehension also applies to marketing plans and how they will be affected.

Chicago, IL - MBuy, the leading media planning and buying applied-technology service company, entered into an agreement with Mindbody, the leading technology platform for the wellness industry, to expand their advertising efforts nationally.

Highlights from the Modern Healthcare's 3rd Annual Strategic Marketing Conference where industry leaders discussed trends and best practices in healthcare branding and marketing. 

Highlights from the 3rd Annual Hospital Marketing and Communications Summit where thought leaders from hospital and health systems discussed consumer-centric strategies to gain a competitive edge in a crowded marketplace. 

Read some highlights from eTail East to see how brands are using mobile apps, an omni-channel strategy, and data to optimize customer experience in retail.