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Spotlight On is a series of employee profiles that will give our community insight into who MBuy is and the people that make us our best! Here we interview Alan Lemery, Director of Strategy & Analytics.

For many years, cable subscribers have had to pay monthly fees to rent set-top boxes, which represent a significant revenue stream for the cable/satellite/telco TV industries.  This is quickly changing due to pending FCC regulations that will rewrite the rulebook for those companies while also adding additional competition. 

Industry experts from TBWA Worldwide, SMG, Bloomberg, BuzzFeed, Omnicom, Facebook, and Razorfish discuss the importance of content & storytelling in advertising.

Marketing done right establishes a long-term relationship that starts with inspiration and continues throughout planning, booking, the actual traveling, and beyond. Here's how I experienced Discover Los Angeles' recent campaign as a potential visitor.

The primary platforms used in advertising are Facebook, Twitter, LinkedIn, and Instagram.  Here’s a quick breakdown of their pros and cons, and what you need to keep in mind when building social campaigns. 

Spotlight On is a series of employee profiles that will give our community insight into who MBuy is and the people that make us our best! Here we interview our Senior Business Development Director, Kirsty King.

Industry experts from SMG, Mindshare, Omnicom, Videology, and Performics discuss programmatic, its impact on their businesses, and where it's headed.

The Buzzword Breakdown is a series of posts where we define common industry terms, how they work, and introduce best practices for using them in the future. Today, we're breaking down ad blocking and providing some tips for your digital campaigns.

Spotlight On is a series of employee profiles that will give our community insight into who MBuy is and the people that make us our best! Here we interview Jen (Hoelzle) Nilsson, our Director of Business Development.

Industry experts from Facebook, Mindshare, and LiveRail discuss the current state and future of mobile advertising.

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